Platforms#Strengthen existing media platforms, or harness new digital platforms to engage audiences and transmit news or other journalistic content.#
Delivery#Improve the way news reaches audiences, from traditional circulation / airtime management to newer disruptive ‘cross platform’ channels.#
Context#Amplify the usefulness of news by harnessing geo-location, or by improving the immediacy, depth and accuracy of journalistic content.#
Reach#Enhance the impact and “shelf life” of news by extending its influence and intrinsic value for both audiences and content services.#
Targeting#Deepen media’s understanding of its audiences and markets by improving user analytics, audience profiling and market segmentation.#
Sustainability#Boost the media’s resource base by diversifying business models, developing new revenue streams or improving operational efficiencies.#